Promotional Marketing in Politics

Know how political marketing has taken a shape over a period of time. We as masses can have numerous reasons behind making our choice in an election. It could be anything between the candidate’s consistency of performance in the last years to the materialistic influences. Of course, it is no…

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Advantage of Promotional Products !!

India’s marketing and advertising business is second only to China in the Asian region. This is expected to grow at a rate of 16.8 % annually. Current marketing and Ad spending is around Rs 55,000 Crore of which 8% is spending on promotional products, making this Rs 4,500 Crore annual…

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