Empower Rewards at PPAI Expo 2017

Essel was launched in 1996 and since then, has blossomed into a full-service sourcing and promotional marketing agency that caters to Indian as well as international brands across age, origin, scale, industry, target audience and message. With the right combination of research, creativity and technology, Essel helps brands enhance customer…

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Promotional Marketing in Politics

Know how political marketing has taken a shape over a period of time. We as masses can have numerous reasons behind making our choice in an election. It could be anything between the candidate’s consistency of performance in the last years to the materialistic influences. Of course, it is no…

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Promotions That Made Valentine’s 2017 Special

We often discuss about festivals and occasions to target possible customers and maintain the emotional connect with present consumers. But there is a huge myth built around the festivals and the brands aiming to promote their products with it. For example when we talk about Valentine’s Day and the week…

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